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Young people in Bristol tech sector failing to see benefits of apprenticeships

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Written by: Hannah Baker | Posted 05 July 2018 16:45

Young people in Bristol tech sector failing to see benefits of apprenticeships

Just 12 per cent of young people in Bristol's tech sector believe apprenticeships are a valuable asset to their CV.

People between the ages of 18 and 34 believe work experience in their chosen industry is more important to perspective employers, according to research by Apprentice winner Mark Wright's digital training academy.

Only 27 per cent of youngsters place value on university degrees when it comes to securing a job - and only 13 per cent feel there is enough information to support them in developing a career in the digital sector.

Mark Wright, founder of digital company Climb Online, said: “Despite the weight placed on the importance of closing the digital skills gap, young people remain uncertain as to how or where to receive support for developing a career within the digital sector.

Read more: Bristol entrepreneurs invest hundreds of thousands in skin cancer early warning system

“By launching the Climb Academy, we hope to encourage and support more and more young people into developing a career in digital marketing.

“The digital sector continues to advance at an exponential rate, which means we as professionals need to constantly develop in order to keep pace.

"Learning new skills will not only provide us with additional career opportunities, but will help to future proof our job roles, something fortunately recognised by the majority of Britain’s millennials.”

Launched at the beginning of 2018, the Climb Academy provides opportunities for young people to enter the digital marketing sector or for existing professionals to enhance their digital skillset.


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